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Welcome to Mastermind

What is a Mastermind? A Mastermind is a group of peers that encourage, support, and share ideas to help each other achieve success. In an age where traditional arts institutions are struggling to find relevance, the future belongs to businesses who touch the heart and artists who address the needs of their audiences. My goal for this[…]

Ditching the traditional classical music paper program and coming up with a new way to show audiences what's next on the show.

Rethinking the Classical Recital

Several years ago, I attended my very first rock concert show featuring Coldplay. As a classical pianist, I’m used to certain audience conventions that have been standard practice at classical recitals: At the entrance to the recital hall, you’re given a paper program listing the names of the songs being performed, their performance order, and[…]

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The Publicity Problem

When I was just getting started as a professional pianist, there was no such thing as “career counseling” for musicians or publicity pointers for pianists. Unless you were picked up by some major management, you were pretty much left on your own to figure out how to get your name out there. From what I[…]